Baldwins investment creates £300m accounting group

Baldwins investment creates £300m accounting group

Cogital has scooped up high-flying Midlands firm Baldwins, in a deal that rapidly expands its reach

ACCOUNTANCY’S NEW CONSOLIDATOR has scooped up high-flying Midlands firm Baldwins, in a deal that rapidly expands its reach.

CogitalGroup backed by HgCapital, now consists in the UK of London firm Blick Rothenberg, and Baldwins. It has also recently purchased Visma, an outsourcer of accounting and payroll based in the Nordic region, which services 20,000 businesses. The group was launched in August.

John Baldwin, director of Baldwins, said: “We undertook significant diligence on who to work with in relation to our future investment partners and we are delighted to have the opportunity to join CogitalGroup and work with HgCapital. We are also pleased to welcome John Connolly onto our board.”

Baldwins has 27 offices across the UK and plans to continue its strategy of acquiring quality firms as it builds out its regional network of practices.

Further reading: Can Connolly and Cogital take on the Big Four, and how?

Blick Rothenberg, Visma BPO and Baldwins will form the newly launched CogitalGroup with each business continuing with their existing brands. The CogitalGroup, chaired by John Connolly, former global chairman of Deloitte and for 12 years its CEO, has been established to create a new presence in the advisory services market.

Thorsten Toepfer, a director of HgCapital, said the latest investment was “in line” with its “sector-focused approach”. : “Working together our goal is to build a substantial international business that provides superior service.”

Roar Wiik Andreassen, CEO Nordics and International, said of the Visma deal: “We are very happy to be joining this new Group and retaining a relationship with HgCapital which has been a long term shareholder in Visma. We will develop further in the right direction and strengthen our services.”

When the transactions complete over the next few weeks the group will have over 3,200 people based in Norway, Sweden, Denmark, Finland and the UK and with a significant nearshore centre in Romania. The pro-forma group revenue will be circa £300m.

Share

Resources & Whitepapers

The importance of UX in accounts payable: Often overlooked, always essential
AP

The importance of UX in accounts payable: Often overlooked, always essentia...

2y Kloo

The importance of UX in accounts payable: Often ov...

Embracing user-friendly AP systems can turn the tide, streamlining workflows, enhancing compliance, and opening doors to early payment discounts. Read...

View article
The power of customisation in accounting systems
Accounting Software

The power of customisation in accounting systems

2y Kloo

The power of customisation in accounting systems

Organisations can enhance their financial operations' efficiency, accuracy, and responsiveness by adopting platforms that offer them self-service cust...

View article
Turn Accounts Payable into a value-engine
Accounting Firms

Turn Accounts Payable into a value-engine

5y Accountancy Age

Turn Accounts Payable into a value-engine

In a world of instant results and automated workloads, the potential for AP to drive insights and transform results is enormous. But, if you’re still ...

View resource
8 Key metrics to measure to optimise accounts payable efficiency
AP

8 Key metrics to measure to optimise accounts payable efficiency

3y Kloo

8 Key metrics to measure to optimise accounts paya...

Discover how AP dashboards can transform your business by enhancing efficiency and accuracy in tracking key metrics, as revealed by the latest insight...

View article